Straight Answers
Every business owner who talks to us has been burned before. Here are the questions we hear most, answered directly.
Month-to-month. No long-term contracts. 30-day notice to cancel. You see your pipeline live, your ad spend goes directly to Google and Meta from your own account, and you own everything we build. If we don't perform, you leave. That's by design.
We recommend a minimum advertising investment of $1,500 per month. This goes directly to the platforms (Google, Meta, Yelp) from your own ad accounts. The right budget depends on your market, your competition, and how aggressively you want to grow. We can run campaigns across multiple platforms simultaneously. During your strategy call, we'll recommend the exact budget and platform split based on your business and goals.
Ads are half the equation. The other half is what happens after the click. If nobody responds to the lead for 47 hours, the best ad in the world won't help. We build the response infrastructure that turns clicks into booked jobs. There are really only two things you can control: your strategy and targeting, and your exposure (budget). We handle both.
Yelp charges you per click, not per lead. You're paying every time someone taps your profile, whether they call or not. Our team has direct experience working inside Yelp's ad platform. We know exactly how it works, what you're overpaying for, and where the real ROI gaps are. We can manage your Yelp campaigns alongside Google and Meta for a unified strategy.
Shared leads sold to 3-5 businesses simultaneously. By the time you call, the homeowner already booked someone else. Every lead we generate is exclusively yours. Your form, your brand, your follow-up. Nobody else gets that lead.
We generate and nurture the leads. Converting those leads into paying customers is typically handled by your team. We deliver qualified, warm prospects who have already expressed interest and received immediate follow-up. For businesses that want additional support on the conversion side, we can discuss options during your strategy call.
Word of mouth built your business to where it is. But it has a ceiling and it's unpredictable. We add a controllable, predictable lead channel on top of it. Your best referral month plus a working pipeline becomes your new floor, not your ceiling.
Our guarantee is structured around specific, measurable KPIs agreed upon at signing. The conditions and timeline are documented in your agreement. This requires approved creative assets, a minimum ad budget, and platform access from your side. We'll walk through the details during your strategy call.
No. Month-to-month is the default. 30-day notice to cancel. We also offer term commitments at reduced rates if you want to lock in a lower rate. But nobody is forced into a commitment.
Everything. Your campaign data, your lead database, your pipeline, your automation workflows. We export it all within 7 business days. No hostage data. No proprietary lock-in. You paid for it, you keep it.
Google Ads, Meta (Facebook and Instagram), and Yelp. Most clients benefit from running on multiple platforms simultaneously. We recommend the right mix based on your industry, your market, and where your customers are actually searching. Everything runs from your own ad accounts so you maintain full control and ownership.
Reach out and we'll answer everything specific to your business.
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